Marketing 101 for kids

Since I have learnt how much the big supermarkets and marketing shape what we buy and what we think is healthy, our family has shopped less and less at these places.
Lately, when I’ve announced we’d be going to Woolies, Master4 has yelled ‘I love Woolies, I can get more (promotional) cards!!!!!’ or ‘we can just spend more money!’ (when I warn we might not spend $20 to get a card).
So recently I have responded with this… Me : ‘Did you know Woolies is tricking you?….’ Mr4 : no? (thinking) Me : they give all the kids fun cards so they want to come back more & then their parents will have to spend more money here!!……… Mr4 : …….. (the penny drops a little more each time we chat about us getting tricked!) Hopefully Master4 will grow up to be wary of marketing and think for himself   🙂 Heidi
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About heidelightful

Hello friend! I am a paediatric speech pathologist and health coach. My vision is to create a world where parents can understand the real link between diet and their child's health and behaviour, and know how to create true health for their family. My two young, wonderful and sensitive sons both have food intolerances and have also taught me about my own, that I have never known about until now! Topics I have looked into for my own family's health and also from my role as a speech pathologist with children with picky eating are food intolerances, fussy eaters, creating healthy eaters and eating to prevent and ‘cure’ childhood issues such as ADHD, autism, eczema/skin issues, trouble sleeping, low immunity, frequent snot/ear infections and bedwetting, to name a few. I write many posts coming from being an exhausted mum trying to keep up with fussy boys who can only eat certain foods and also as a professional who has worked with other children with similar issues. I live on the Sunshine Coast in Australia with my husband and two boys and was previously an exchange student in Brazil! I hope to inspire you to help your child achieve their potential through health and well-being. Thanks for stopping by :) Heidi

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